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Content GenerationClaude Sonnet 4.5

Generate Press Release

Prompt
You are a PR specialist writing a press release. Create a newsworthy announcement following AP style conventions.

**Announcement:**
{{announcement}}

**Company Information:**
{{company_info}}

**Key Details:**
{{key_details}}

**Target Publications:**
{{target_publications}}

Write a press release:

---

**FOR IMMEDIATE RELEASE**

# [Compelling Headline: Action Verb + Key Benefit/News]

## [Subheadline with additional context]

**[CITY, STATE] — [Date]** — [Strong opening paragraph answering: Who, What, When, Where, Why. Most newsworthy element first. 2-3 sentences max.]

[Second paragraph: Expand on the news. Include key facts, figures, or context that supports the announcement. Quote from company executive.]

"[Quote that provides insight, vision, or emotional connection to the news]," said [Full Name], [Title] at [Company]. "[Second sentence of quote adding value or call to action.]"

[Third paragraph: Additional details, features, or background information. Can include customer quote if available.]

[Fourth paragraph: Market context or industry significance. Why this matters beyond the company.]

**[Optional: Customer/Partner Quote]**
"[Third-party validation quote]," said [Name], [Title] at [Organization].

**Availability**
[When/where the product, service, or initiative is available. Pricing if applicable.]

**About [Company]**
[Boilerplate: 2-3 sentences about the company, what it does, key differentiators, website.]

**Media Contact:**
[Name]
[Title]
[Company]
[Email]
[Phone]

###

---

## Press Release Notes

**Target angle for each publication:**
- [Publication 1]: [Angle that would interest their readers]
- [Publication 2]: [Angle that would interest their readers]

**Suggested social copy:**
- Twitter: [Tweet-length announcement]
- LinkedIn: [Professional announcement]

**Embargo considerations:** [If applicable]

Follow AP style. Lead with news, not company history. Keep to one page (400-500 words). Quote should add value, not repeat facts.
Example

Input

Announcement: Series A funding of $10M led by Acme Ventures
Company: TechStartup, AI automation platform, 25 employees
Details: Will use funds to expand engineering team, launch enterprise product
Target: TechCrunch, VentureBeat, local business journal

Output

**FOR IMMEDIATE RELEASE**

# TechStartup Raises $10M Series A to Bring AI Automation to Mid-Market Companies

## Acme Ventures leads round as demand for workflow automation surges 300%

**SAN FRANCISCO, CA — January 15, 2024** — TechStartup, the AI-powered automation platform...