Fantasy

Fantasy has spent over two decades designing digital products and experiences for some of the world's most recognizable brands. Their client roster includes Nike, Disney, Microsoft, Netflix, Spotify, and Ford—companies whose products reach billions of users every day. Operating studios in San Francisco and New York with a team of 21-30 employees, the agency maintains full independence, allowing them to prioritize partner and user needs without outside influence. The company's expertise spans an unusually broad range of categories: automotive interfaces, wearable technology, AI systems, mobile operating systems, travel platforms, sports applications, retail experiences, and connected devices. This versatility comes from their human-centered approach to product design, which adapts to diverse technical and business requirements. Founded in August 2005 as Fantasy Interactive, Inc., they've built their reputation on creating what they call "intelligent experiences"—products that anticipate user needs and integrate emerging technologies like generative AI and AI agents into intuitive interfaces. Fantasy serves clients across enterprise, midmarket, and small business segments, working in industries from financial services and automotive to gaming, healthcare, and telecommunications. Their service focus reflects the evolution of digital product design: AI agents, AI consulting, and generative AI now represent 60% of their work, with UX/UI design, AI development, and digital strategy rounding out their capabilities. The team's goal remains consistent since inception—to shape the everyday digital experiences that define how people interact with technology worldwide.